All work
Brand & Motion · 2023
Social Systems
Social Media Posts
Template systems that let non-designers publish on-brand social content every single day.
The challenge
Daily social output degrades brand consistency faster than anything else.
The approach
- 01
Defined a strict grid, type scale and colour logic for every post format.
- 02
Built editable templates with guardrails instead of one-off artwork.
The outcome
Consistent daily output without a designer in the loop for every post.